You will choose a signup form template, adjust the design and text, set display conditions, and connect an integration for collected contacts.
Before you begin
Decide what data you want to collect from subscribers. A basic newsletter form can include only an email field. If you also want to collect content preferences, add choice, radio buttons, checkboxes, or a dropdown.
Pick a template with the fields you need
Open Claspo and start creating a new widget.
2. Choose a newsletter signup template.
3. Pick a template with choice, radio buttons, checkbox or dropdown options if you want visitors to select their content preferences.
4. Open the selected template in the editor.
Customize the form
Click any element you want to edit.
Use the settings panel on the right to change text, colors, fonts, images, sizes, or spacing.
3. Select the radio buttons if you want to edit their options.
4. Go to General > Edit options. Change the option text.
5. Upload your own image or choose one from the Claspo image library.
To learn more about customizing templates, read this guide.
Once the widget looks right, click Save. This opens the widget settings page, where you can set display conditions and connect an integration.
Set display rules and connect your tools
The display rules are already preconfigured, but you can change them if needed. Open Audience & Triggering or Schedule to adjust when, where, and to whom the form should appear. To learn more, read the tutorials about display rules.
If you want to send new subscribers to your email platform, CRM, spreadsheet, or another app, open Integrations.
Integrations are selected separately for each widget. You only need to connect an app once. After that, you can choose it from the list for other widgets.
If you have not connected an app yet, check the step-by-step tutorials for popular integrations. If the app is already connected, choose it from the dropdown and map the form fields.
You can also turn on Email notifications to receive updates about new submissions, or enable Analytics to send widget events to Google Analytics.
Publish the widget.
What you can do with subscriber preferences
With this type of signup form, you can start segmenting subscribers from the first interaction.
For example, if a visitor selects Women’s collection, you can send this preference to your marketing tool together with their name and email. In the first email, you can use their name and show offers that match what they chose. This makes the welcome email more relevant and gives the subscriber a clearer reason to return and buy.